Marketing
Why Are Products Marketed to Women Sometimes More Expensive?
A new study upends popular assumptions about the “pink tax.”
Researchers: Sarah Moshary, Anna Tuchman and Natasha Bhatia
April 1, 2023
Marketing
We Prefer Authentic Products. But What Conveys “Authenticity”?
Invoking a company’s history can help—and research points to a new way of doing this.
Researchers: Chelsea Galoni, Brendan Strejcek and Kent Grayson
April 1, 2023
Leadership
3 Things to Keep in Mind When Delivering Negative Feedback
First, understand the purpose of the conversation, which is trickier than it sounds.
Researchers: Brooke Vuckovic
March 22, 2023
Finance & Accounting
Podcast: "It's Hard to Regulate U.S. Banks!"
Silicon Valley Bank spectacularly collapsed—and a new analysis suggests that its precarious situation is not as much of an outlier as we’d hope. On this episode of The Insightful Leader, we learn what went wrong and what should happen next.
Researchers: Gregor Matvos
March 16, 2023
Finance & Accounting
What Went Wrong at Silicon Valley Bank?
And how can it be avoided next time? A new analysis sheds light on vulnerabilities within the U.S. banking industry.
Researchers: Erica Xuewei Jiang, Gregor Matvos, Tomasz Piskorski and Amit Seru
March 16, 2023
Marketing
Marketers, Don’t Be Too Hasty to Act on Data
Don’t like the trends you’re seeing? It’s tempting to take immediate action. Instead, consider a hypothesis-driven approach to solving your problems.
Researchers: Derek D. Rucker and Aparna Labroo
March 8, 2023
Leadership
Podcast: Workers Are Stressed Out. Here’s How Leaders Can Help.
On this episode of The Insightful Leader: You can’t always control what happens at work. But reframing setbacks, and instituting some serious calendar discipline, can go a long way toward reducing stress.
Researchers: Carter Cast
March 6, 2023
Organizations
For Students with Disabilities, Discrimination Starts Before They Even Enter School
Public-school principals are less welcoming to prospective families with disabled children—particularly when they’re Black.
Researchers: Lauren Rivera and András Tilcsik
March 3, 2023
Organizations
Leaders, Don’t Be Afraid to Admit Your Flaws
We prefer to work for people who can make themselves vulnerable, a new study finds. But there are limits.
Researchers: Li Jiang, Leslie John, Reihane Boghrati and Maryam Kouchaki
March 1, 2023
Social Impact
A Novel Strategy for Fighting Discrimination on Online Platforms
Profile pictures build trust on peer-to-peer platforms—but they can also breed discrimination. Small changes to profile photos could make a difference.
Researchers: Susan Athey, Dean Karlan, Emil Palikot and Yuan Yuan
March 1, 2023
Operations
At Their Best, Self-Learning Algorithms Can Be a “Win-Win-Win”
Lyft is using ”reinforcement learning” to match customers to drivers—leading to higher profits for the company, more work for drivers, and happier customers.
Researchers: Sébastien Martin
March 1, 2023
Marketing
Take 5: How Fear Influences Our Decisions
Our anxieties about the future can have surprising implications for our health, our family lives, and our careers.
Researchers: Chethana Achar, David A. Matsa, Derek D. Rucker, Dimitris Papanikolaou, Cynthia S. Wang, Gregory Carpenter and and coauthors
February 23, 2023
Careers
Don’t Panic! Tools for Dialing Down Workplace Stress
Beyond taking a personal toll, stress can reduce productivity. Here’s what managers can do.
Researchers: Carter Cast
February 17, 2023
Economics
Podcast: How Last Fall’s Climate Bill Is Creating Opportunities for Businesses
With major incentives starting to kick in, here’s how the legislation is poised to affect the economy.
Researchers: David A. Besanko
February 8, 2023
Marketing
If Your Favorite App Disappeared, How Would You Spend That Time?
Knowing whether users migrate to other apps or simply cut back on screen time is critical for understanding competition in the “attention economy.”
Researchers: Guy Aridor
February 6, 2023
Healthcare
Consumers Lose Out When Health Insurers Offer Lots of Plans
While extra choices are usually considered a good thing, insurers are able to use them strategically to maximize profits.
Researchers: Hector Chade, Victoria Marone, Amanda Starc and Jeroen Swinkels
February 2, 2023
Finance & Accounting
Understanding the Pandemic’s Lasting Impact on Real Estate
Work-from-home has stuck around. What does this mean for residential and commercial real-estate markets?
Researchers: Charles Nathanson
February 1, 2023
Healthcare
Will AI Eventually Replace Doctors?
Maybe not entirely. But the doctor–patient relationship is likely to change dramatically.
Researchers: David Dranove and Craig Garthwaite
February 1, 2023
Marketing
Got a Niche Product to Sell? Augmented Reality Might Help.
Letting customers “try out” products virtually can give customers the confidence to take the plunge.
Researchers: Yong-Chin Tan, Sandeep R. Chandukala and Srinivas K. Reddy
February 1, 2023
Leadership
Podcast: How Letting Teams Fail Can Help Them Succeed
It can be tempting for leaders to swoop in to solve problems. On this episode of The Insightful Leader, we hear from a U.S. Army colonel about why doing so is a disservice.
Researchers: Fredric Maddox
January 25, 2023
